Kristin Sanders, Marketing & Training Director at Wesley Apartment Homes, along with Nacho Diego, share their insights on how Knock has improved their leasing team performance and given them the transparency they need to be able to assist their teams across their portfolio.
“All communications in Knock stay in one place and it’s essentially a roadmap to follow the entire process from prospect to becoming a resident. Everything comes full circle within Knock, and it’s great to see that process and to be able to see how hard our teams work.” — Kristin Sanders, Marketing & Training Director at Wesley Apartment Homes
Nacho Diego: My name is Nacho Diego and I am a Principal of Wesley Apartment Homes, a local operator here in Atlanta Georgia.
Kristin Sanders: My name is Kristin Sanders. I work for Wesley Apartment Homes, and I have been with Wesley for 10 years and I am a Marketing & Training Director.
ND: Our teams love the To-Do Dashboard. It gives them a starting point for the day of what leads that Knock believes are hotter or more relevant.
KS: I know what initially excited me was, that our leasing teams have one place to go and follow up. They have the capability to chat, to text, to email — and all of the communication stays in one place. It’s kind of like a roadmap to see the entire process through from prospect to then becoming a resident. Everything comes full circle within Knock, and it’s very nice to be able to see that and see how hard out teams work.
We’ve been able to redirect their focus into more customer service and more of leasing — and what they really need to be doing. The daily report that we receive, where all of our communities are stacked up against each other, you can really see who is following up, and who may need more coaching assistance. I feel like that is one of the reports that really helps us on a day-to-day for management with our teams.