Knock Notes

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6 Ways to Avoid Ghosting on Craigslist

It is undeniable that Craigslist is an essential channel for multifamily property managers because it is a free channel that prospects regularly visit as they look for new apartments. However, it may not seem so “free” when leasing agent time is spent posting and that post is flagged or deleted by Craigslist – a practice...
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5 Advantages of a Centralized Leasing Structure

What good is a 200-unit apartment building if you can only keep three-quarters of it rented out at a time? For multifamily property managers, occupancy is war and leasing agents are the tip of the spear in the constant battle for strong vacancy numbers. In a recent installment of “Knock Talk,” we asked Nichole Granquist, Director...
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Top Takeaways from MICA 2019

The inaugural MICA conference was held last week in Atlanta, GA — bringing together a unique group of industry thought leaders to discuss how new technology will impact the future of the multifamily industry. In an industry notoriously slow to embrace new technologies, the energy of those that attended was inspirational. Emerging innovations in tech...
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Knock Talk — Nichole Granquist of Pioneer Acquisitions

On this installment of Knock Talk, we had the pleasure of speaking with Nichole Granquist, Director of Revenue & Leasing, at Pioneer Acquisitions. Nichole has been in the multifamily industry for over a decade and has directed a diverse range of initiatives at Pioneer. Like so many of us, Nichole brought her cross-industry experience and...
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Knock’s Top 4 Takeaways from Multifamily SMS 2019

We look forward to attending the Social Media Summit each year. It is always great to catch up with friends and explore the latest and greatest best practices in using social media to build multifamily brands and drive qualified leads for communities. With all the insightful discussions that took place, here are our 4 key...
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5 Signs That Your Multifamily Property Needs a CRM System

We may be biased, but a CRM solution can be the most influential factor in turning leads to leases and increasing your NOI. Simply put, CRM (Customer Relationship Management) is a strategy that aids in enhancing and strengthening interactions with prospects and customers. The tools that we rely on for enhancing customer relationships have evolved...
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